The Ultimate Guide to Pricing Strategy

"This is the playbook to add strategy and measurement to your pricing and promotions." – Dustin Robertson, CMO Vegas.com and former CMO, Backcountry.com

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Learn dynamic pricing strategies from companies like Amazon and Uber.

In this book you will learn:
  • How AI is changing pricing.
  • Top pricing pitfalls nearly every company falls into.
  • How to assess your current strategy.
  • How to influence consumers on and off your site.
  • How Amazon wins and retains customers.

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